Man tekent een Rozablue print op katoenen stof terwijl een vrouw toekijkt

The beauty of imperfection

At Rozablue, everything revolves around colour, character and true craftsmanship.

We bring the vibrant colors and ancient craftsmanship of India to your interior. Every block print tells a story, just like we do.

Karlijn, een vrouw en de opdrichter van Rozablue Home, houd twee kussens vast en glimlacht.

A travel dream come true

"During one of my long-distance travels, I instantly fell in love with hand-printed block-print fabrics."

The age-old craft, the vibrant colours, the irregularities in the patterns: it fit perfectly with how I want to live and reside.

By chance, I met Indu Kapahi, an artistic woman who draws her inspiration from India's rich textile culture. When I saw her designs and cotton fabrics, I knew: this is the beginning of Rozablue!

Inspired by her beautiful designs, I add my own touch: always in my favourite shades of pink and blue.

Indian block print

Craftsmanship with a soul

What makes our products so special? The traditional block printing technique. Using wooden blocks, craftspeople manually print, sometimes dozens of times, onto cotton fabric.

The process is complex and takes time to master. Because everything is printed by hand, each product comes alive. No two duvets, pillows, or bags are the same! This is what distinguishes block printing from boring machine-printed prints.

Always 100% cotton

Soft to the touch, durable, and long-lasting. We consciously choose 100% cotton of the highest quality. All fabrics are carefully treated to preserve their color and quality, so you can continue to enjoy the vibrant colors.

Fairmade in India

We work closely with Inka Homecrafts , a women-run factory. No mass production, just unique prints with a story. The people behind Inka feel like family. By purchasing a Rozablue product, you directly support the workers and their families. In return, they share their craftsmanship with us.

Preservation of blockprint

This unique craft is unfortunately slowly disappearing from the modern textile industry. Rozablue and our partners at Inka Homecrafts ensure that experienced craftspeople pass on their knowledge to young block printers. This way, we keep this colorful tradition alive and simultaneously create fair employment in India.

Blockprint Tree of Life